To get to know who may be using an app to brush up on their vocabulary skills, I performed several user interviews to see what features target users may need to help them get the most out of their study time.
Anna - "Seeing new words or words I've had trouble with in context is very helpful and motivating when you are learning new words"
Christina - " I am a very competitive person, so if I could compete with my friends, that would make it more fun for me (think words with friends)."
Corina - "I need to be rewarded for getting answers correct, whether its a piece of chocolate or a kiss from my boyfriend, I need something that tells my brain I did a good job! "
Although only a few responses are shown below for each user, all users were asked all 7 interview questions.
It was fun getting to hear what my potential users were looking for in a vocabulary app! To help keep the users wants and needs at the focus of my project, I developed a user persona.
“Learning is a part of daily life for me. Whether I’m at the office figuring out new products, or at home helping my 2 year old son develop.”
It’s time to identify the main tasks my persona will need to complete to accomplish their goals. Let’s visualize how I expect my persona to move through the information space of our application via user flows.
Now that I’ve identified a persona, problem, and the primary tasks necessary to reach a potential solution, I built wireframes and a low-fidelity prototype for WordFly.
Click through my paper prototype using Prott at the link below.
Now that I have a functioning prototype, it's time to get out and see if it my app meets the needs of my target users!
For my testing, I had users test the most commonly used items within the app, as well as test how well the navigation is layed out between pages to ensure everything is easy to find.
The age range of the users testing WordFly was from 28-56, and all are college educated. All tests were done in person.
The following is what I hoped to achieve by running usability tests.
I wanted to confirm that an app of this style and format has a place in the current market, and is actively needed.
I wanted the experience of using Wordfly be as user friendly as possible, and to keep the users happy and engaged.
I wanted to work out the kinks and items I may have overlooked before we get too far along in the design process.
For my usability testing, all test were performed in person, in my quite office at home. As the test moderator, I observed the subjects and assisted with how to use the prototype tool as needed. (Prott)
To begin my testing process, I followed my test script to insure that all participants got the same idea of how the test was going to work. They were given an iphone with the app preloaded within Prott. The participants were asked to think out loud as much as possible during the test.
The tasks the users were asked to perform are as follows:
The tasks above were presented to user as scenario tasks, to give the test a more friendly vibe. Check these out below.
I used the Jacob Nielson Severity Rating System to rate how each task performed with a rating of 0-4. Each task is listed below with findings and a recommendation of how I could address the issues.
Issue - Severity 1
Issue - Severity 1
Issue - Severity 1
Issue - Severity 2
Issue - Severity 3
After my user testing I developed a plan to improve the app in the following ways:
Users found it difficult to distinguish the difference between games (due to placeholder text), and how they were different.
To address this, I named the games, simplified the page, and added a how to play button.
Users noticed they didn't know how many words remained in the game they were playing. This caused confusion among some users.
To address this, I added a callout with the progress of the game. I also added an actual definition (instead of placeholder text) to lessen confusion of what they were supposed to enter.
Users were confused on how to know what words they would be playing with from the games page when they entered the game.
To address this, I added a new page that lets them choose the cards they want, and that also shows how their top score in the game versus their friends.
Ready to download Wordfly yet? Well, it’s not quite ready for that yet - but you can experience the app by hopping over to prott and checking out my prototype!
Click the link below to head over to prott viewer to try the app for yourself.
Take a look at a few of the projects I have created from the ground up.